Live, Lead, and Build Leverage
TM
Why do 66% of the fastest-growing businesses shrink, get sold at a disadvantage, or go out of business?
The truth is in the trigger!
Princess Castleberry is at the intersection of leadership, well-being, and risk strategy. She equips leaders with the tools to uncover the hidden triggers of burnout, conflict, misalignment, and lack of belonging that block sustainable personal and professional growth. She offers practical, actionable strategies that create lasting impact through her foundational Live, Lead, and Build Leverage framework and advanced Go Deeper to Grow Faster™ method.
Her work goes beyond surface-level solutions to address these challenges at their root, informing the decisions of high performers, growth strategists, HR leaders, service teams, project managers, and tech innovators.
Replace reactive solutions with insights and a culture of leadership self-awareness that drives sustainable performance.
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20+ Years of Solving Complex People and Operational Challenges
Princess Castleberry’s approach to speaking and facilitation is rooted in more than two decades of global risk management, wellness, and learning design expertise.
She equips leaders poised to grow with strategic insights and transformative tools to tackle the hidden triggers of burnout, conflict, misalignment, and lack of belonging that silently undermine resilience and growth.
She first partners with organizations to lay a foundation for their people to Live, Lead, and Build Leverage, then challenges them to ‘Go Deeper to Grow Faster™’ by uncovering hidden root causes of their challenges and implementing strategies that drive sustainable high performance and well-being in today’s evolving workplace.
"I was moved by [Princess'] vulnerability, but also walked away with a practical framework for identifying the triggers than can lead to burnout. She illustrated how individuals in positions of power can often fall into the trap of trying to excel in every aspect of their lives...leading to unsustainable lifestyles. It was such a good reminder to assess my various roles and relationships, and make conscious decisions about where I want to be the top performer."
Elena Hassan | Global Head of Integrated Marketing
Visa Direct
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"You were amazing, and the presentation 'Burnout-Proof Your Team' was exactly what our team needed. The buzz continued throughout the rest of our meeting, and comments continue to flow today. Thank you so much for the targeted and thoughtful approach you took with our team.
Barbara Rossman | Former CEO
Henry Ford Hospital Macomb
"Princess, we are incredibly grateful for you and your amazing presentation. Many leaders and team members remarked you as being not only their favorite element of the day, but as the best speaker of the past 3 years since we have come back in person. We appreciate you!"
Cheryl H. C. Duncan, SHRM-CP | AVP of Human Resources/Training
Community Choice Credit Union
Burnout-Proof™
How do leaders in high-stakes roles sustain their impact without sacrificing their well-being? This thought-provoking, story-driven keynote equips leaders to identify and manage the hidden stressors that undermine performance, ensuring smarter decisions, stronger inclusivity, and sustainable success. Pinpoint and actively address personal and professional triggers fueling workplace stress Adopt proven strategies to enhance decision-making while fostering an inclusive environment Master simple yet powerful physical techniques to reset and sustain energy in demanding roles
How to Have Conflict: Strategies to End Conflict Waste™
What if the conflicts you’re avoiding could hold the key to your next major breakthrough? This results-driven keynote equips leaders with the mindset and tools to transform conflict into a strategic advantage, strengthening collaboration and reducing stress. Reframe conflict as an indispensable tool for achieving organizational growth and driving forward-thinking solutions Gain actionable strategies to navigate the inevitable and unseen conflicts that obstruct progress
Unstuck, Unbothered and Uninterrupted
When leaders get stuck, burned out, and unmotivated, they negatively impact the whole organization. This transformative keynote equips leaders with the insights and tools to uncover risks and behaviors inhibiting their growth to help them resolve challenges and regain momentum. Explore Princess Castleberry’s Four Hidden Behaviors that cause high-performers to get stuck, lose authenticity, and increase personal or organizational risks Gain practical strategies to adapt motives, manage stress and conflict, and sustain meaningful progress, even under pressure
Braving the Real Triggers of Imposter Syndrome
A bold, research-backed keynote that empowers high-performing leaders to uncover the often-overlooked triggers behind imposter syndrome and other self-limiting patterns. With compelling insights from past and present research, this talk equips leaders not only manage but leverage their triggers, fortifying their resilience and performance.
Building Belonging
A deep dive experience into how leadership and authenticity directly influence an organization's well-being and culture of belonging
AIM - Align. Ignite. Manage.
An immersive boot camp experience that helps cross-functional leaders and teams align to manage projects more effectively and develop solutions to real-time project challenges
Keynotes and Workshops
Explore Six Ways to Live, Lead, and Build Leverage™
Align Internally
Recognize & Manage Triggers
Reduce Chronic Stress & Decision Fatigue
Build Belongers & Believers
Reconcile Conflicts
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology explores how leaders are positioned, personally and professionally, and examines personality, work style, generational, and communication gaps that cause misalignment on significant projects and initiatives. We partner with a certified DiSC (a Wiley Brand) practitioner to administer assessments.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology approach conflict with a proactive, creative mindset. By fostering inclusive, healthy debates, you turn potential conflicts into opportunities for innovation and collaboration, strengthening your team’s trust and unity.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology promote self-identification and self-awareness to build inclusion through inclusion. When people feel they belong, they become believers in your vision. This approach nurtures a safe, expressive, and high-performing culture.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology help proactively identify and manage stress triggers. This approach encourages creative problem-solving and inclusive decision-making, ensuring your actions protect and uplift your team.
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology inspire proactive strategies to reduce chronic stress and decision fatigue. Creatively streamlining processes fosters an inclusive, balanced environment where everyone can contribute their best, driving organizational growth and well-being.
Integrate Technology
The Live, Lead, and Build Leverage™ Framework and Go Deeper to Grow Faster™ methodology work together to guide you to proactively and responsibly integrate AI and technology with creativity and inclusion in mind. Enhancing human capabilities and fostering collaboration ensures your team thrives while driving sustainable growth.
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I've seen hundreds of speakers at TEDxDetroit. Literally, one of the very best - Princess Castleberry! You lit up the stage there...you had me taking notes and rethinking things.
Charlie Wollborg | Producer
TEDxDetroit
"If you are very fortunate, you might have a once-per-lifetime opportunity to work with someone such as Princess. Whether it be her ability to apply her unmatched creativity to practical issues or her deep command of a remarkable spectrum of subject matters, she leaves you amazed."
Gary Pearce | Former Chief Risk Architect
Aclaimant
"Princess, you were the best! I would recommend you to anybody needing coaching!!"
Bob Fish | Co-Founder & Co-Visionary
Biggby Coffee